These are YouTube’s published recommendations for uploaded files. The single most useful thing to understand about them is that every upload is re-encoded. Nothing you upload is served to viewers as-is, so the goal is not to hand YouTube a small file — it is to hand its encoder enough information to work with.

Container and codecs

SettingRecommendation
ContainerMP4, no edit lists, moov atom at the front
Video codecH.264, high profile, progressive scan
GOPClosed GOP, length of half the frame rate
Entropy codingCABAC
Audio codecAAC-LC, stereo or 5.1
Audio sample rate48kHz or 96kHz

Our MP4 converter writes files matching this profile, including the faststart flag that moves the moov atom to the front.

Video bitrate — standard frame rate (24, 25, 30fps)

ResolutionPixelsSDR bitrate
2160p (4K)3840 × 216035–45 Mbps
1440p (2K)2560 × 144016 Mbps
1080p1920 × 10808 Mbps
720p1280 × 7205 Mbps
480p854 × 4802.5 Mbps
360p640 × 3601 Mbps

Video bitrate — high frame rate (48, 50, 60fps)

ResolutionSDR bitrate
2160p (4K)53–68 Mbps
1440p (2K)24 Mbps
1080p12 Mbps
720p7.5 Mbps

Audio bitrate

ChannelsBitrate
Mono128 kbps
Stereo384 kbps
5.1512 kbps

What actually matters

If you take three things from this page:

  1. Upload the highest quality you reasonably can. The re-encode is lossy, and a better source survives it better. This matters far more than any individual setting.
  2. Consider uploading at 4K even for 1080p content. YouTube assigns better codecs to 4K uploads, so the delivered 1080p stream can be visibly cleaner.
  3. Do not upload a file you have already compressed. Going from your editor’s export straight to YouTube is one lossy pass. Compressing first makes it two, and the second one is the one you can avoid.

If your export is too large to upload comfortably, resist compressing it — a slower upload costs you nothing but time, while a compression pass costs quality permanently. Use the compressor only when a hard size limit genuinely blocks you.

For the container and codec choice specifically, see best video format for YouTube.